madison/miles media is a content marketing agency that can help you improve your brand positioning. Generate more leads. Win new customers. Nurture and strengthen relationships. And grow your business.
The Word Is Good.
“These guys go beyond the scope of what might be their obligation. They help us in so many ways that I feel like we can truly call them a partner because they have become an extension of our team.”
Noel Flynn, Board Member, ALOA
Areas of Expertise
We work with many types of companies, from regional consultants and wholesalers to international newspapers and technology providers. Despite our diverse client base, we’ve amassed deep expertise in three particular areas: associations, health care, and fast-growth companies.
Maintain membership levels. Improve the already-impressive benefits offered. And increase member participation while cutting costs. It can be done — and we can help.
We’ll help you navigate the tricky terrain of developing and delivering your message in a highly competitive and rapidly changing landscape.
If you’re an entrepreneur, start-up business or other organization looking for accelerated growth, we can put you on the fast track to reaching your goals.
Content Marketing Resources
Featured Blog Posts
As you’re probably well aware, one of the key components of a successful inbound marketing strategy is having high-performing social media channels that attract and engage potential customers.
Before you think you’re the exception to the rule and don’t need social media for inbound marketing, remember this: 2 billion people are active users on social media. Data from Pew Research shows these numbers are steadily increasing year after year; in fact, 76% of all internet-using adults used social media in 2015.
If that’s not proof enough that your prospects are on Facebook, Twitter, LinkedIn and Instagram, well then I’m not sure what is. People follow the brands they like on social media and regularly make purchasing decisions based on the information the brands share.
Knowing how effective your social media channels perform and represent your brand is an essential part of your inbound strategy.
Whether you have a consistent social media strategy across all platforms or you just post on various channels sporadically, conducting a social media audit is an integral step in ensuring you have an effective social media presence.
Sticks and stones may break your bones, but it’s not true that words will never hurt you — particularly if you’re trying to close a sale. Using the wrong language can be off-putting and costly.
Fortunately, the opposite is also true. Language choices that make you sound confident, relatable and trustworthy can seal the deal.
These 10 sales linguistics tips can make an immediate difference in your effectiveness as a salesperson.